San Francisco Bay Area, CA
AI Product Manager
Turning ambiguous problems into products that generate real value.
Founding PM with experience building B2B2C CRM platforms from 0 to 1 and scaling them through enterprise rollouts. I lead cross-functional teams, manage complex stakeholder dynamics, and own execution end-to-end. Currently based in the San Francisco Bay Area.

Work
Case Studies
A selection of problems I've worked on — the thinking behind the decisions matters more than the outcomes.
Personal Builds
Projects
What I ship outside of work — because the best way to think like a builder is to keep building.
Background
Experience
Founding Product Manager
Cyberland Consultancy
Cyberland provides customised B2B2C CRM platforms with mobile apps for SMBs. Generated $1M new revenue by pioneering a 0-to-1 product in an untapped vertical, owning strategy and driving end-to-end execution with a 30+ member cross-functional team. Grew ARR by 10% by translating customer workflow insights into a targeted integration strategy with financial accounting systems (Xero, NetSuite). Drove a 20% Activity Album adoption increase by diagnosing friction and validating an AI caption generator feature through A/B testing. Opened a new revenue stream by integrating QR payments with DBS Bank — SEA's largest bank — in 2 months, earning Official Software Integrator status. Owned end-to-end change management across 10+ enterprise rollouts.
Co-Founder & Product Manager
GoDigi Pte Ltd
Co-founded an EdTech startup offering personalised recommendations to preschool parents based on child development results. Defined product vision and led end-to-end development, shipping MVP within 3 months. Drove business development to pilot across 10 preschool centres, reaching ~300 parents in the initial rollout — outcomes paved the way for a strategic merger with Cyberland in Oct 2022.
Software Engineer (Robotics)
NCS Pte Ltd
NCS is Asia-Pacific's leading IT services provider with over SGD 1B in annual revenue. Developed a WebRTC live-streaming application providing a live video feed from a security robot, enabling immediate remote decision-making. Developed interactive interfaces for National Gallery Singapore's concierge robot, turning art narratives into engaging visitor experiences.
Software Engineer (FinTech)
DigLog
DigLog is a FinTech startup helping MSMEs manage financial and employee processes via mobile. Collaborated with development teams and product managers to ideate and ship software solutions. Developed and integrated features end-to-end based on evolving business requirements. Post-launch, diagnosed and deployed bug fixes on the same day to maintain production stability. Stack: Flutter, NestJS, AWS, PostgreSQL.
Education
Where it started.

Nanyang Technological University (NTU)
Singapore
Bachelor of Engineering (Computer Science)
Honours (Merit) · School of Computer Science and Engineering

Temasek Polytechnic
Singapore
Diploma in Infocomm and Network Engineering
Toolkit
Skills
AI & GenAI
Certifications
Product
Research & Data
Execution
Tools
Let's Connect
Pick a channel and reach out.
Whether you're hiring, collaborating, or just want to talk product — I'm around.



